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Melanin Award for Best Lipstick: Uoma Beauty's Black Magic zoomed in

2023 MELANIN AWARD WINNER

Black Magic Hypnotic Impact High Shine

By Esther Akutekha

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Melanin Award for Best Lipstick: Uoma Beauty's Black Magic zoomed in

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UOMA Beauty Black Magic Hypnotic Impact High Shine Lipstick ($20, UOMABeauty.com) is a gloss in a lipstick tube with a buildable coverage formula meant to moisturize your lips.

Iโ€™m a firm believer that your makeup look isnโ€™t done until youโ€™ve lacquered your lips. It doesnโ€™t matter if you choose a bold statement lip, prefer a lil gloss, or something in between. As someone whose lips are constantly fighting a battle with dryness, I tend to favor a formula with optimal shine and moisture. All of which is probably why I’m a lip gloss girly turned lipstick lover. Some days I like to combine the two to get the best of both worlds. So imagine my happiness when I discovered I could essentially have lipstick and gloss in one.

UOMA Beauty Black Magic Hypnotic Impact High Shine Lipstick comes in eight hydrating shades – reds: โ€œSavageโ€ and โ€œOn Fire,” pinks: โ€œLove” and โ€œAllure,” neutral beiges: โ€œRegalโ€ and โ€œFeministโ€, and earthy browns: โ€œDivineโ€ and “SheTore.”

A gorgeous red tube makes it stand out among other lip options and is easier to find in a purse. The stick itself is covered in a ridged chevron design sprinkled in gold which offers an elegant enhancement that doesnโ€™t transfer onto your lips.

It goes on sheer, but you can apply several times if youโ€™d like more coverage. I prefer about four layers, to build up a color thatโ€™s fully visible on my lips and wonโ€™t disappear the moment I put on my mask. One swipe gives a glossy look with just a tint of color; two swipes give the appearance of a fading hue that could use a touch-up; and three to four swipes get you evenly distributed color – and thatโ€™s when youโ€™ll reach โ€œhigh shine” levels.

Some icing on the cake? Itโ€™s vegan and cruelty-free, meaning you can be a hottie without hurting the animals!

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